Book summary
Günter Müller-Stewens is Professor Emeritus of Management at the Institute of Management and Strategy at the University of St. Gallen, and was previously its Executive Director. He founded the journal M&A Review, and is a member of multiple editorial boards as well as advisory boards of several international companies. He also works as a consultant and trainer for a variety of organizations. His publications include Radical Business Model Transformation and The Management of Luxury.
In light of the drastic shifts occurring in the business landscape, it's imperative that companies re-evaluate their strategic approaches and the function of strategy-makers.
Though each enterprise encounters its own set of trials and circumstances, there is a universal need for a new breed of strategist – one who serves as a nexus for all branches of the organization. These visionary leaders are not only tasked with shaping the future amid ongoing change but also ensuring their strategies are responsive to the needs of stakeholders and consumers alike.
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