Cooking Up a BusinessCooking Up a Business
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Cooking Up a Business

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Rachel Hofstetter

If you have a purpose of turning your passion for nutritious eating, fair trade or locally grown food into a business then act now! However, food businesses present several difficulties. Whether you're dealing with scaling or financing, if you're creative, resourceful, and firmly committed to your brand's principles, you can soon enjoy success while the world enjoys your innovative product.

hashtagbusiness
hashtagfood
hashtagcooking
clock10 min
bite5 Bites
target5 Insight

What's it about?

This book is an essential guide for foodies who want to become entrepreneurs. If you're planning to launch a new product or update your business strategy, check out these bites for advice from the experts.

Book summary

If you have a purpose of turning your passion for nutritious eating, fair trade or locally grown food into a business then act now! However, food businesses present several difficulties. Whether you're dealing with scaling or financing, if you're creative, resourceful, and firmly committed to your brand's principles, you can soon enjoy success while the world enjoys your innovative product.

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Insufficient funding is an opportunity, not a limitation; be resourceful and work hard!

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Your brand story should remain constant regardless of the changes in your product.

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You can tackle the scale challenge by keeping control of the production process and changing tactics when necessary.

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There must always be a market need for a successful product, whether it's simple or sumptuous.

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Free samples and personal promotions are great ways to generate buzz for your business.

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