Résumé du livre
Malcolm Frank, Paul Roehrig and Ben Pring are all leading figures at Cognizant, a technology consultancy with over 250,000 employees worldwide. They are also the authors of Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business.
Uber exemplifies how modern technology integrates seamlessly into daily life, connecting users to services while collecting extensive data. At its core lies an advanced intelligence system, similar to those powering platforms like Facebook and Google, capable of learning and improving over time. Unlike traditional taxi services that recorded minimal data, Uber gathers comprehensive information, from trip details to user preferences, across billions of rides. This vast data reservoir enables businesses to identify patterns, understand customer behavior, and refine their offerings. Historically, industrial revolutions have been fueled by transformative resources like steel or oil; today, that resource is data. Companies leveraging skilled analysts and advanced tools to process this raw material can significantly reduce costs and boost revenue. As technology evolves, everyday items are becoming "smart," embedded with sensors to enhance efficiency. By 2025, this shift is expected to redefine countless products, emphasizing the urgency for businesses to instrument their operations and harness the full potential of data-driven insights.
Pour lire le reste du livre, téléchargez
Bitely