Indistractable

Résumé du livre

Nir Eyal is an Israeli-American author, lecturer, and expert in the fields of psychology, technology, and business. He is best known for his work on the psychology of habit-forming products and the intersection of technology and human behavior.

Many critics blame technology for distracting us, yet, it's not taking over our minds and destroying us. For a more comprehensive grasp of distraction, delve deeper and explore its psychology. When you recognize how distraction happens, you can take action to prevent it. Here are some hacks that will help you become indistractable, whether it's a rearrangement of your desktop, giving up Facebook, or making pacts with yourself. Give yourself 10 minutes to avoid distractions. Have you ever glanced at your messages during a red light and realized you were halfway through a message as green lights appeared? Maybe you found yourself checking your Instagram feed briefly before you realized you were late for work. These distractions can seem harmless, but they divert your attention from more productive activities. The "ten-minute rule" comes into play here. Tell yourself that you may give in after ten minutes if you are attracted by Twitter or your smartphone. You might not even notice it when the time is up since your focus will be on the task at hand.

“The cure for boredom is curiosity. There is no cure for curiosity.”

“Users who continually find value in a product are more likely to tell their friends about it.”

“Most people don’t want to acknowledge the uncomfortable truth that distraction is always an unhealthy escape from reality.”

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