Do Scale

Résumé du livre

Les McKeown is the president and CEO of Predictable Success, a company which advises on accelerated business growth. After launching over 40 businesses by the time he was 35, McKeown spent 20 years studying growth patterns in large enterprises. He is the author of Wall Street Journal and USA Today best-seller Predictable Success: Getting Your Organization On the Growth Track – and Keeping It There, The Synergist: How to Lead Your Team to Predictable Success and Do Lead: Share Your Vision. Inspire Others. Achieve the Impossible.

Scaling an organization requires a shift in focus, mindset, and strategy. Managers must move beyond vertical management, which prioritizes their team’s goals, to lateral management, which emphasizes the organization’s overall success. This involves fostering enterprise commitment, identifying internal clients, and promoting open communication to build a collaborative culture. A clear scale vision, tailored to your organization’s goals—whether increasing profits, market presence, or customer base—will guide your expansion efforts. Scaling differs from gradual growth, requiring a singular focus on market share and a deliberate approach to decision-making, such as High-Quality Team-Based Decision-Making (HQTBDM). Leaders must rely on data, delegate responsibilities, and adjust their expectations to navigate the repetitive and structured nature of scaling. While flipping offers a faster, riskier alternative to scaling, it’s often unsustainable. Ultimately, scaling demands discipline, patience, and a willingness to adapt, including restructuring your organizational chart to ensure efficient decision-making and preparing for the complexities ahead.

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