Hooked

Buchzusammenfassung

Michael Moss has reported for The New York Times, The Wall Street Journal, New York Newsday, and The Atlanta Journal-Constitution and won the 2010 Pulitzer Prize for Explanatory Reporting. He is currently an adjunct professor at the Columbia Journalism School.

Processed food captivates us through various means. Whether it's the fond memories of indulging in unhealthy snacks during childhood or the abundance of sugary options, making healthy choices can feel nearly impossible for certain individuals. Families have become dependent on the convenience offered by pre-prepared meals, but the concerning reality is that these food options are not suitable for our digestive systems. Consequently, they contribute to weight gain in both ourselves and our children. Make junk food less appealing. Fast foods are created with the intention of manipulating our taste preferences, but there are effective strategies to resist their appeal. If you find it necessary to keep junk foods at home, consider removing them from their enticing, vibrant packaging. For instance, you can transfer Oreo cookies into a plain cookie jar. Eliminating the fun, colourful packaging reduces the excitement you feel when you see them in your cupboard.

"The sweeter the industry made its food, the sweeter kids liked their food to be."

"In a key -but commonly overlooked- aspect of obesity, weight gain can be caused by the slightest increases in consumption, if it continues day in and day out."

"The inventors and company executives don’t generally partake in their own creations. Thus the heavy reliance on focus groups with the targeted consumer."

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